Placerville Real Estate Blog

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Looking Back, Looking Forward

Posted by John Lockwood on December 13th, 2006

Well, it’s that time of year again. You know, the time where my Christmas shopping isn’t done, and the universe has run out of light, and I seem to want to spend my time hibernating, no doubt a biological legacy left to me by my ursine ancestors.

How often do you get to work “ursine” into a blog? Hardly ever.

This has been an extremely interesting year in my real estate career. I started the year as a leader of a real estate team, then quit to become an individual agent, did that successfully for a time, then came dangerously close to quitting and getting a less invigorating job, and finally ended up opening a brokerage of my own. Whew. No wonder I’m tired.

The market has been changing, as a result of which I’m having to do more direct sales myself to keep my income the same. At the same time, however, it’s exciting to me that I’m starting to drum up some enthusiasm for team selling, or Social Media Marketing, or whatever it is you call it when you get other strong sales personalities in on the joy of typing. So looking forward I want to really build on that, and continue to refine the business and technical mechanics of maintaining and extending my company’s market dominance. Already my blogs are more of a team effort than they ever were in the past, with Bridget making excellent contributions to this blog and with two lenders beginning to pitch in. The enthusiam, expertise, and keyboard fingers and brains are all there — now with some more organizing and planning I’ll bet we can achieve some interesting and profitable results.

Another current area of growth for me is in leadership in the technical and administrative aspects of the brokerage. This is actually working out well now that I’m not especially busy. It’s all legal — just a bit disorganized.  All that is a bit on the boring side so I’ll have no more to say about it.

In fact, this whole post makes me want to go back to the cave and sleep.  Let me just have a bit more honey first…